Rudrendu Paul is an Applied AI/ML and Marketing Measurement Science leader with 15+ years building and scaling applied AI and machine learning products at Fortune 50 companies. He specializes in causal inference, generative AI, AI agents, agentic systems, ML governance, and enterprise AI strategy, applied to retail media networks (RMN), adtech, martech, CPG, and e-commerce.

Published author with Springer Nature, IEEE, and Elsevier, and a regular contributor to leading AI and analytics publications.

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